"Crafting Excellence, Precision, and Innovation in Every Endeavor"

About Me

Expert Hotel Consultant and Sales Strategist I am a distinguished Hotel General Manager and consultant with over three decades of expertise in the luxury hospitality industry. Renowned for successfully spearheading green hotel projects from conceptualization through to operational launch, my broad experience encompasses both operational management and strategic sales and marketing in the hotel sector. Throughout my career, I have consistently driven high standards of guest satisfaction and financial performance by leveraging my deep knowledge of hotel operations and cutting-edge sales techniques. My role as a consultant has seen me enhance the visibility and profitability of a diverse range of international hotel properties, tailoring my approach to meet the unique challenges of each market. My expertise is not only in leading hotel operations but also in deploying innovative marketing strategies that align with current industry trends. This dual focus ensures that the properties I manage not only meet but exceed the evolving expectations of our global clientele. With a proven track record in hotel management, I excel in building dynamic teams capable of delivering exceptional service. My strategic vision for sales and marketing in the hospitality industry is rooted in a comprehensive understanding of digital marketing trends, ensuring optimal online visibility and engagement. Key skills include strategic planning, team leadership, operational efficiency, and marketing innovation in the hotel industry. I am committed to fostering sustainable practices within the hospitality sector, making a significant impact on both business growth and environmental stewardship.

SERVICES

Asset Management

Detailed asset performance review for diagnosing and recommending solutions.

Project Execution & Planning

Expert advisory for efficient hotel project execution planning and management.

Executive Search

Strategic executive search and recruitment services for top-tier professionals.

Hotel Management Services

Effective operational solutions and expertise in comprehensive hotel management.

Revenue Management

Knowledge-based revenue management to de-risk and enhance hotel performance.

Strategic Advisory

Strategic Advisory practise offers a variety of services that enhance each stage of a Hotel’s financial advisory life-cycle.

EXPERIENCE

Hijaaz Latheef | General Manager & Hospitality Consultant

Head of Hospitality / Group General Manager

Kumbuk Tree Hospitality

Vietnam
Hijaaz Latheef | General Manager & Hospitality Consultant

Group General Manager

Allezboo Resort and Spa

Vietnam
Hijaaz Latheef | General Manager & Hospitality Consultant

General Manager

Absolute Hotel Services / U Sapa

Vietnam
Hijaaz Latheef | General Manager & Hospitality Consultant

Cluster General Manager - Alba Hotels

Openasia Hospitality

Vietnam
Hijaaz Latheef | General Manager & Hospitality Consultant

Group General Manager Operations - Jetwing Indochina Hotels

TMG - Thien Minh Group

Vietnam
Hijaaz Latheef | General Manager & Hospitality Consultant

Hotel Manager

Heritage & CityLife Hotels

Christchurch, New Zealand
Hijaaz Latheef | General Manager & Hospitality Consultant

Conference Services & Banqueting Manager

De Vere Hotels

London, United Kingdom
Hijaaz Latheef | General Manager & Hospitality Consultant

Asst. Food & Beverage Outlet Managerr

Sheraton Dammam Hotel and Convention Centre

Dammam, Saudi Arabia
Hijaaz Latheef | General Manager & Hospitality Consultant

Trainee Cook

Hilton Hotel

Colombo, Sri Lanka
Hijaaz Latheef | General Manager & Hospitality Consultant

Restaurant & Bar Trainee

Ramada Renaissance

Colombo, Sri Lanka
Hijaaz Latheef | General Manager & Hospitality Consultant

Housekeeping Trainee

Galadari Meridian

Colombo, Sri Lanka
Hijaaz Latheef | General Manager & Hospitality Consultant

Guest Service Agent

Intercontinental Hotel

Colombo, Sri Lanka

EDUCATION

MBA: Hospitality Management

Hanoi Economic University, Vietnam

City and Guilds Diploma (Licentiateship award in Catering and Hospitality)

London, United Kingdom

M.Sc.: Hotel & Hospitality Management

Halifax University, London, England

Management Diploma in Hotel & Catering Operations

Ceylon Hotel School & School of Tourism, Sri Lanka

Certifications

  • Certified Hotel Administrator (CHA) - American Hotel & Lodging Educational Institute, USA
  • Processional Diploma Level 4 at British Institute of Technology & E-commerce, United Kingdom

SKILLS

  • Executive-level credentials developed through a grounded, yet rapidly progressing career – advancing to General Manager for multiple hospitality leaders. Designs and implements robust marketing and business development strategies, including managing projects for new hotel construction.

  • All rounded global performer with exposure of working in Vietnam, New Zealand, England, Sri Lanka, and Saudi Arabia Proven record of accomplishment of delivering superior training and product developmental ideas while achieving revenue, profit and business growth objectives and ensuring top line and bottom line profitability across diverse positions.

  • Leverages technical and analytical skills to review existing systems and procedures and design internal controls/quality audit checks for various operational areas with the overall aim of achieving higher operational efficiency, resource rationalization and cost reduction .

  • Project Management: Streamlines the front and back end of the business model to optimize process flow and minimize operating costs. Play a key role in the entire lifecycle of several hotel projects (new opening, renovation and up-grade) with proactive involvement in planning, designing, construction, furnishing, vendor management and procurement .

  • Operational Strategy: Establish, improve, and implement Standard Operating Procedures (SOPs), operational and business policies to enable the achievement of an excellent level of service to patrons .

  • Service Management: Serve as a core member of the Strategy Team with overall responsibility of developing strategic business plans and policies.

  • Training & Development: Train and mentor management and executive teams to ensure that they could perform their roles autonomously

TRAINING & COURSES

  • Certificate in Food Hygiene conducted by Chartered Institute of Environmental Health, UK.

  • Completed the Trainer Development program and obtained Tourism Training Certificate as Trainer.

  • Training of Sheraton Guest Satisfaction Survey & Achieving Service Excellence at Sheraton Dammam Hotel & Towers, Saudi Arabia.

  • Training Skill Workshop at Starwood Hotels & Resorts, Bahrain.

  • First-aid course conducted by the St. Jones Ambulance Association.

  • Elementary Fire Fighting Course.

  • Greet New Zealand Leadership

EXPLORE MORE

Kumbuk Tree Hospitality Soft Opening

Donating Roberta the buffalo to an underprivileged family in Vietnam, with Buffalo Tours

Hijaaz Latheef - Group General Manager - Jetwing Indochina Hotels

Hijaaz Latheef - General Manager - U Hotel - Absolute Hotel Services

Dining With Etiquette - Hijaaz Latheef - Senior Lecturer SLITHM

Hijaaz Latheef - Managing Director / GGM


Hijaaz Latheef - General Manager U Sapa 2016


Guest Lecturer - South Eastern University, Sri Lanka


Hijaaz Latheef - Hotel General Manager


Hotel Front Office Budget, Hijaaz Latheef - Senior Lecturer - SLITHM


CONTACT